When people who are the best in their field talk about the nuts and bolts of their creative process, it always interests me.
Jerry Seinfeld is generally considered one of the masters of his craft. It’s like Stephen Sondheim and songwriting—there’s no denying his originality and influence, even if you don’t particularly care for his songs. About four years ago, Seinfeld sat down with a reporter from The New York Times, and talked about the crafting of one five-minute routine, “The Pop Tart,” a routine that took over two years to hone. I found it very enjoyable to hear Seinfeld talk about the meticulousness of his search for the perfect way to frame a joke.
Click on the video above to watch.