Taken For Granted: Overcoming Underwriting

“This week, I imagined a radio station in dire financial straits deciding the only way out of its financial difficulties was to take on underwriting sponsorships, like you hear on NPR or PBS. Now I know that’s a completely hypothetical situation, I know that would never happen at a place like this, Pacifica WBAI…”

Our take on the latest schemes to fund Pacifica.